QuickBooks was founded in 1983 by Scott Cook and Tom Proulx under a company named Intuit after the success of their first program, Quicken. Quicken was a company aimed to provide accounting computer software to simplify financial management for companies. Initially, QuickBooks attracted concerns from accounting professionals about the program’s lack of an audit trail and not conforming to traditional accounting rules. In response, Intuit developed programs which included audit trail capabilities as well as double entry accounting functions and other new features. The Basic and Pro versions of Quicken accounting software packages were developed in 2000, which were succeeded by the development of industry specific versions in 2003. These program additions took into consideration the workflow processes and terminology used in specific industries.

QuickBooks products are geared mainly toward small and medium-sized businesses and offer on-premise accounting applications. QuickBooks is the leader in accounting computer software for small businesses internationally with more than 80% retail market share and over 2 million users.


Images:  LinkedIn,The Future Index

 

As small to medium sized businesses nationwide are constantly looking for ways to spotlight themselves and draw individual attention within their respective markets, they find themselves stumbling into the future: the realm of live-streaming video applications. Live-streaming video apps are a revolutionary, profound way to interact with a collection of subscribers or potential clientele in real time.

In early 2015, Apple, Inc. launched Meerkat, an application which allowed users to live stream what was happening around them while simultaneously sharing the link for other people to watch. In immediate response, Twitter acquired Niche and Periscope;Periscope,a startup company with similar functionalities to Meerkat,for $124.8 million. In fact, International Business Times reported that the Securities and Exchange Commission filing “…was broken down to $57.7 million in company stock and $28.9 million in cash. Twitter also agreed to pay out as much as $38.2 million to employees of the acquired companies if they stayed.” Twitter cut off Meerkat’s access to its social graph in favor of its own service, Periscope, which made it harder for Meerkat users to find people to follow within the app.


Images:  Super Thinking

People always think that being a manager and a leader are the same thing however they are two completely different jobs. A manager is not a Leader but a leader must be an effective manager. 

Managers are more formal and scientific. They apply different type of method in order to make their group members perform very well, for instance, Theory X and Theory Y, Maslow’s Need of Hierarchy, The contingency approach, the system perspective etc.  On the contrary,leaders influence and motivate. They do not use any method or rules to make people do what they want them to do. -Managers have employees where they imposed them to do things, leaders have followers. 


Images:  CEO’s Duty of Care

 

The spoils of record keeping

The law: a three-letter word representing mandatory actions sanctioned by one’s government; federal, state, and local entities that “make the rules”. The funny thing about the law is that it isn’t; you mess with the law and you get burned. The Internal Revenue Service (IRS) requires that all businesses prepare and retain a set of records that can be audited at any appropriate time. The federal government doesn’t run on charity; who do you think pays for all the highways, public servants, military expenses, Social Security, Medicare, etc? The federal government has to get their cut in order to function, and it only makes sense that it should get it from its inhabitants. You see, life is a never-ending cycle. You make money from the community; you give back to the community, it’s that simple. People commit tax evasion, tax fraud, money laundering, and embezzlement because they don’t want to give back to the community. There’s a saying: You can’t have your cake and eat it too. Record keeping is simply a method of following the rules. That individual or set of individuals has to have the intestinal fortitude to keep their hands in their own pockets while skipping as far as the rule maker tells them to.


Images:   Forbes, St. Paul North Area Rookies

Maximizing tax benefits and minimizing negative impacts of tax law are what tax season is all about. Every year, millions of business entities and individuals undergo this process before their respective deadlines in order to satisfy the compensatory needs of their federal government, qualifying each other’s position in their love/hate relationship while keeping each other afloat. Below are new changes being implemented for both businesses and individuals alike for the 2017 tax filing/2016 tax return season.

 

New dates for Business returns?

In 2015, Congress passed a short-term highway funding extension bill which set new due dates for partnership and C corporation tax returns. The H. R. 3236 Act instructs the IRS to allow a maximum extension of six months for the U.S. Return of Partnership Income filing documents (Form 1065), as well as allowing a similar extension to fiscal year U.S. Corporation Tax Return filing documents (Form 1120). Calendar year C corporations are allotted only a five-month extension; corporations with a June 30 year end will get a seven-month extension, both until 2026.


Technology constantly improving theses days that it seems like it all happens in the blink of an eye. It can range from software we use to everyday devices. This article feature three gadgets that will enhance your business.

1) Microsoft Surface Pro 4

The Surface Pro 4 is a light, attractive touchscreen tablet that also can function as a laptop with a keyboard accessory. This tablet is capable of running every piece of Windows software from Windows 7 forward.

So if you are a Web Designer, Accountant, Realtor, Car Dealer, Physician and etc., you can take your traditional apps/software that have been linked to your office PC and now bring them out to your clients. The tablet also comes equipped with a Surface Pen stylus which can be use for note-taking alongside your traditionally apps/software.

According to businessinsider.com,  “Microsoft announced that Berkshire Hathaway Automotive, the car dealership arm of Warren Buffett's legendary corporate holding company, has already ordered Surface Pro 4 tablets for their employees— and 12 other companies, including USI Insurance and the Land O' Lakes dairy giant, have done the same.”

Look out for the Surface Pro 5 because speculations of a release date have been spreading around the internet since the Surface Pro 4 model was launched onto retail stores. Again, this just a "rumors", as none of those reported sources are trustworthy.

For more information please visit: www.microsoft.com

 


These ten marketing tips will help you flourish in your business.
 

1) Know your market

Find your target market. If you don’t have a target market, you will end up having customers who have different motives instead of what you’re after. Factors of finding your target market depends on the product you’re trying to sell, the age group you’re targeting, the people interested in your item, etc. If you know your product, you will identify this. Having a target market is vital to succeeding in your business. You don’t want a customer seeking for technology parts if your company is focusing on grocery.
 

2) Make your Website SEO Friendly (Set engine optimization)

According to moz, SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. Without SEO, potential and current customers may not see your website. SEO is an import aspect of making your website visible to your customers and potential customers by searching on their favorite search engine. With keywords that are very likely to be searched, your company will have a higher chance of being found. The goal is to be number one on the list.